Click on the event to see details below the schedule
EAS continues to be the best venue in Europe for education, training and professional development in the attractions and leisure industry.
The seminar programme features operators from across Europe and the rest of the world sharing their expertise on how to make their attraction increase revenue, provide better services improve profit and attract more guests.
EAS 2010 CONFERENCE PROGRAMME
Sunday-Tuesday, 3-5 October 2010
| Seminar: | Institute for Attractions Managers |
| Fee: | IAAPA Members €474, including VAT, IAAPA Non-members €674, including VAT. |
| Location: | ANESV, Via di Villa Patrizi 10, 00161 Roma |
This 3-day programme is aimed at mid-level managers with two to three years of professional experience.. During the three days, leading experts in the European Amusement Industry will give presentations to the attendees in the various fields of management: from marketing and public relations to facility operations and safety, from revenue operations to finance and much more. The programme will wrap up with a case study and conclude with a closing reception where the participants will be recognized and mingle with IAAPA Board of Directors. The Fee includes course participation and material, day time meals and refreshments, IAAPA Board of Directors reception, expo- badge for the Euro Attractions Show (EAS) and a certificate.
Wednesday, 6 October 2010
| Seminar: | Marketing Forum - Attractions in the Digital Age |
| Fee: | Free with Expo Ticket |
| Time: | 12h30-16h50 |
| Location: | Fiera Di Roma Conference Centre |
The marketing landscape has changed dramatically in the last few years with the advent of social media tools like Twitter, Linked In, YouTube and facebook. Guests now have an interactive medium to talk to each other about their experience in your attraction: both the good and the not so good. But these are also powerful marketing tools for the clever marketer allowing you or reach out to and make connections with discreet audiences.
At EAS 2010 we will explore how attractions across Europe are embracing social media to build attendance and maximize profit through clever use of web-sites, yield management and guest relations management. We willl also discuss the latest trends in in theming design and story-telling and hear from four attraction legends as they tell their story, debate the present and look to the future of the attractions business.
Questions and Answers: How attractions can use research to understand, meet and exceed guest expectations.
Speakers from Disneyland Paris and attractions consultant, Vision XS examine how they measure and fill the gap between guest perception an expectation
Just the Ticket: How attractions can exploit on-line ticketing services for better profit.
Three parks from will demonstrate how they use online services to improve their yield management: Attractiepark Slagharen with dynamic pricing, Liseberg offering a Fast Pass System only to online buyers and Tivoli working strongly with Online Guest Services.
Social Media: How to Update your park’s status and generate more revenue on line
Learn how park in Europe are using social media tools to talk to guests, drive attendance and generate revenue.
Wednesday, 6 October 2010
| Seminar: | Fairytales: Four Legends from the Attractions Industry tell their Tale |
| Fee: | Free with Expo Ticket |
| Time: | 17h00-18h15 |
| Location: | Fiera Di Roma Conference Centre |
Four legends for the European attraction industry, Ton van de Ven (Efteling), Karl-Heinz Mordelt (Heimo), Alberto Zamperla (Zamperla) and Gottlieb Löffelhardt (Phantasialand and Mirabilandia) tell their story, debate the present and look to the future of the attractions business.
Thursday, 7 October 2010
| Seminar: | Waterpark Forum |
| Fee: | Free with Expo Ticket |
| Time: | 9h30 – 11h00 |
| Location: | Fiera Di Roma Conference Centre |
With increasing temperatures and longer summers, parks all over Europe are looking into adding or expanding water parks. EAS 2010 will cover some of the most prestigious projects in Europe and show the latest trends in the waterpark sector.
Thursday, 7 October 2010
| Seminar: | Safety Forum |
| Fee: | Free with Expo Ticket |
| Time: | 10h00 – 13h00 |
| Location: | Fiera Di Roma Conference Centre |
For the third time, EAS will bring together safety experts and park operators for the European Safety Forum. They will discuss ride safety, put it in a health & safety perspective, present new standards- and legislative developments and will debate how authorities and attractions can work better together.
Thursday, 7 October 2010
| Seminar: | Food Forum |
| Fee: | Free with Expo Ticket |
| Time: | 11h00 – 14h30 |
| Location: | Fiera Di Roma Conference Centre |
Get a taste of how innovative facilities face their food & beverage challenges today and how ecological operations can add to profits by going green or relying on regional products.
EAS 2010 TOURS
Tuesday, 5 October 2010
| Tour of Vatican | |
| Fee: | €55, including VAT. |
| Time: | 10h00-13h00 |
Experience history and discover the roman enclave, home of the Catholic Church and pope Benedikt XVI. Skip the lines and join this exclusive tour of the Vatican.
Friday 8 October 2010
| Tour of Rainbow Magic Land | |
| Fee: | €40, including VAT. |
| Time: | 12h00-17h00 |
| Location: | Buses to depart from Fiera di Roma, East Entrance |
Don’t miss this unique opportunity and see exclusively Rome’s newest amusement park in its latest construction phase. Learn more about Rainbow Magic Land, which will open in spring 2011, and the other projects of the emerging group Alfa Parks.
EAS 2010 offers ample opportunities to meet with CEOs, marketing and facility managers, designers and operators of all sorts of attractions.
At conferences and more informal networking receptions, you will be able to build a network of power contacts in the shortest time possible, saving on countless business trips in a pleasant and relaxing manner.
Stay connected and meet other people of the Amusement Parks and Attractions industry by connecting on LinkedIn.
EAS 2010 NETWORKING EVENTS
Wednesday, 6 October, 2010
| EAS Welcome Reception | |
| Fee: | €35, including VAT. |
| Time: | 18h30 – 20h30 |
| Location: | Fiera di Roma |
Join the opening reception, meet your colleagues and network with new contacts. Enjoy delicious Italian food, fun entertainment, and good times.
Thursday, 7 October 2010
| EAS Party | |
| Fee: | €89, including VAT. |
| Time: | 20h00-24h00 |
| Location: | Villa Milni, Via Trionfale, 151, Roma |
Plan to party the night away Italian style. Bring your colleagues and enjoy a fabulous Italian dinner, good music, dancing and a spectacular view of all of Rome. This is an event you will not want to miss.
Please help us update our data files and prepare interesting and vital information for you regarding EAS 2010.
It takes just 3 minutes to complete. Why not do it now? It will increase your visibility in the database prior to EAS and it will allow us to stay connected.
Coming soon.